Marketing Automation

Why choose Beet as your marketing automation agency?

At Beet, we always work very closely with our clients and maintain sharp focus on their goals. Our marketing automation clients include Dustin, Bonava, Zound Industries, CHIMI Eyewear and Flygresor.se. We help some of these clients with daily production, as well as optimisation and automation of their work processes. For others, we help them develop entire strategies and advanced solutions for automating and personalising their communication on all digital channels. For some clients, we are part of their in-house team on an annual basis, while for others we work in projects over shorter periods.

The combined expertise of our highly-skilled marketing automation specialists together with our strong network of partners enables us to take on most marketing automation, CRM and email marketing challenges.

What happens when you work with Beet?

1. We conduct an analysis of your current situation, where we get to know your company and identify your challenges
2. We help you to specify targets and KPIs
3. We suggest how to allocate resources, i.e. what we should do and what you should do
4. We set a strategy and prioritise activities
5. We ensure continuous optimisation
6. We provide continuous feedback
7. We present and evaluate results at regular intervals

And of course we are always reachable if you have any questions and concerns during the process.

Marketing automation audit

Would you like to know more about how Beet can help your company to grow by using marketing automation? Just fill in the contact form below and we will connect you with the right contact person and marketing automation specialist.

What is Marketing Automation?

Marketing automation enables you to send relevant and personalised communication to every single person you communicate with. It analyses each person's online behaviour and allows you to map the behavioural patterns of your customers or potential customers. Effective communication is all about identifying what each person needs at each point in time, which can be achieved through efficient segmentation.

Marketing automation goes hand in hand with other digital channels, as it enables you to send well-targeted messages across several different digital channels. Marketing automation can be used for SMS marketing and e-mail marketing. If it is integrated with your company's CRM system, you can use valuable data about the customer's interests and behaviour so that you can send timely and tailored communications to each individual person.

In marketing automation, you can use a variety of flows, such as:

• Triggering new events that are started on the basis of data in each person's customer profile

• Sending personalised and customised content that creates a personalised experience for each individual based on their specific interests and behaviours.

Why should you work with marketing automation?

The aim of marketing automation is to create customised and automated marketing that responds to customer behaviour through the entire buying journey so that you can build a long-term relationship. Marketing automation also reduces the amount of manual work, giving you more time to focus on the right strategy to communicate the right messages to existing and potential customers.

Marketing automation is an important channel for the digital customer journey, as it enables dynamic flows that provide opportunities to create profitable customer relationships.

• Detailed customer analysis allows you to understand your customers more quickly and adapt your message accordingly

• Capture each customer's attention by using customer data and behaviour